Twisted Roots Distillery promotional content.
PauseRecord Films were tasked to create an advert and accompanying social content to advertise Twisted Roots Distillery which is based in East Yorkshire.
The small batch distillery was founded by Peirs, a former blacksmith and carpenter, who drives a big old American truck and who hand built the copper still used to produce the rum. The company have a strong visual identity based on a romanticised idea of the American prohibition era illegal alcohol trade. Working closely with Piers, Jonty and Paul set about capturing the authenticity of everything that goes into the production of their small batch rum.